Posts Tagged ‘landing page’
The Most Important Tool In Internet Marketing - The Squeeze Page
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To market your internet marketing business, you’ll need to gather leads that come primarily from squeeze pages. A squeeze page, or landing page, or optin page, is a page that contains some kind of free irresistable offer that encourages the reader to take action. If you want to stay in the loop, please leave your name and email address. An offer might be a free ebook or video that is informative and something that the reader may have been looking for. Free and valuable are great enticements for people. That’s human nature in action. This offer uses choice words, images and their positioning to make this “an offer they can’t refuse”. Once readers accept the offer and give their contact information in exchange for the free gift offered, then the true marketing begins. That reader is now an optin, willingly giving away their info in return for a free gift from someone else. The marketing funnel opens by first sending the optin a series of prewritten emails from an autoresponder that gives more information, more free gifts of value, a periodic newsletter and offers to buy products and services. An autoresponder is an email series prewritten and sent to the optin who gave their contact information. This is not intended to fool people, no. People are in internet marketing to market their products and services to others with the clear intention of getting them to buy. They’ll use various marketing tactics and techniques, yet that is the final goal. It has been proven that the best way to get people to become customers is to build a steady relationship with them. They’ll be more likely to buy from a person they know, like and trust. This has been proven over and over by the most successful internet marketers, who use this method to make more and more sales yearly. The squeeze page is vital in your marketing efforts. If you really can’t do without this offer, you’ll fill out the form for it. Then it’s all yours.
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